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Ben’s diversified background includes advertising design, marketing, art direction and film production.
The combination of these skills provides Robinson Creative with a savvy understanding of marketing and image. After graduating with honors from the Art Institute of Dallas, he became Creative Director and Fashion Illustrator for a large department store at the age of twenty, where he was responsible for television, newspaper and display advertising. He returned to Dallas as head art director for the famed tabletop company, Fitz and Floyd – working on national advertising, wholesale catalogs and illustration. Ben transitioned into the agency world as Creative Director for two North Texas design firms and ultimately, Madden Marketing and Design Group, where he developed the design, signage and advertising division for the company. The business specialized in multifamily and real estate markets. Ben soon began an award-winning career in residential real estate, working with some of the largest management and development firms in the industry. His design influence in print advertising and signature identity began to revolutionize the apartment and condominium markets. From this multi-faceted background he developed a strong ability to combine success oriented design and marketing with a personal approach to client relations. In fact, at the urging of his clients, he opened Robinson Creative Inc. in June 1998. Ben has created key advertising and design for J.C. Penney, Crisa Corporation, Brink’s Home Security, HBO, Palm Beach Tan, Chicago Title Flood Services, Inc., Tripledge Wipers, Lane Companies, Western Rim, Greystar, Gables Residential and other celebrated accounts. During this time, Ben has accumulated numerous awards and honors such as the Design of Excellence Awards sponsored by Signs of the Times Magazine, The Pillars of the Industry Awards, the McSam Awards, the Addy Awards and others. His love for film and broadcast has also been a major part of his professional career. Ben has been a producer of several feature films, and worked in many facets of entertainment. His knowledge of the industry has provided him with respected expertise in both advertising/marketing and film/broadcast arenas.
