
Senior Revamp.
The established regional brand, created by the RC team, takes on an existing independent living senior community in Columbus, South Carolina. Liberty Senior Living expands its new construction Inspire brand by acquiring this 18-month old community. Robinson is employed to transform the community into the Inspire by Liberty look and appeal throughout with identity, marketing, curb appeal, community signage, and print.
Attention is focused on introducing the new signature style and concept without losing established foundations, while bringing the power of the Inspire brand to life.